
A content management system (CMS) supports the creation, management,
distribution, publishing, and discovery of corporate information. It covers the
complete lifecycle of the pages on your site, from providing simple tools to
create the content, through to publishing, and finally to archiving. It also
provides the ability to manage the structure of the site, the appearance of the
published pages, and the navigation provided to the users. Note that we are
focusing on the most common use of a CMS: to manage web content.
At the front of a content management system is an easy-to-use authoring
environment, designed to work like Word. This provides a non-technical way of
creating new pages or updating content, without having to know any HTML. The
CMS also allows you to manage the structure of the site. That is, where the
pages go, and how they are linked together. Many even offer simple
drag-and-drop restructuring of the site, without breaking any links. Almost all
content management systems now provide a web-based authoring environment, which
further simplifies implementation, and allows content updating to be done
remotely. It is this authoring tool that is the key to the success of the CMS.
By providing a simple mechanism for maintaining the site, authoring can be
devolved out into the business itself. For example, your marketing manager
maintains the press release section, while your product manager keeps the
catalogue up to date.
Finally you can take control of your web site's content - without spending years
learning HTML! Specifically designed for users with no web experience
whatsoever, Web Site Content Master provides a fast and easy solution for
managing your site. Requiring little more than experience with Microsoft Word
and basic internet search capabilities, Web Site Content Manager can be
configured to work with any web site or database - and can be used by almost
any employee in your firm. Allowing you to update the text and pictures on your
site as quickly - and as often - as you like.